While at the experiential agency XYZ, I worked on the design for both the large and small format graphics for Nike’s London Youth Games hosted at the iconic Crystal Palace. The highlight of the project was creating the event booklet.
Working closely with the client, I was fortunate to enjoy a high degree of creative freedom in shaping the booklet’s layout. This collaborative relationship allowed me to infuse a sense of innovation and playfulness into the design, resulting in a visually striking and engaging representation of the event.